Effector is an original Japanese eyewear brand established in 2005 by Optical Tailor Cradle. "Rock On The Eyewear" is inspired by a love of Beatnik culture, early Jazz, British and American Rock and No Wave Music. These Beat Junkies take classic frames and infuse traditional designs with unique 21st century Tokyo style. They are hand made with exceptional Japanese craftsmanship in Sabae City in the Fukui Prefecture using the highest grade materials associated with modern eyewear.