The first rule of buying jeans online is never choose your size based a brand you have previously worn. You’re bound to get it wrong. Sizing varies considerably and it is not uncommon for our customs to vary over 3 or 4 waist sizes depending on the brand.
Grab a pair of jeans, shirt or jacket that fit you well and measure them according to this guide. This is how we measure. Then cross refer your findings with our size chart found on every product page.
If you have any doubts don’t forget to get in touch. We’re pretty fast at answering and can help you choose the right size: email@example.com
Ready to measure your Bottoms?
Place the garment flat on a surface and buttoned or zipped up complete all 8 stages
Stage 1: The waist
We begin by buttonning up the jeans. We then lay the jeans flat with the top waist band evenly flat on the back. We measure from one side to the other keeping the jean flat & double the measurement.
Stage 2: The hip
We measure 3 inches or 7.5cm from the crotch stitch. Then measure from side to side flat across the jean at this point.
Stage 3: Front rise
After we lay flat and measure from crotch seam to top of jean with top button fastened.
Stage 4: Back rise
Then we measure from crotch seam to top of the back of the jean.
Stage 5: Thigh
Next we lay flat and measure from crotch across to outside of leg.
Stage 6: Knee
After we lay flat and measure 13” or 33cm from crotch down inside seam of jean. From here measure from one side of the jean to the other.
Stage 7: hem width/leg opening
Then with the jean flat, measure from one side of the leg opening to the other.
NB with very heavy denim 18oz and above measure the entire circumference of the exterior of the hem using a measuring tape and divide by 2 for a more exact figure.
Stage 8: Inseam/inside leg
Finally we lay the jean flat with the inseam at the centre. Following the inside seam measure from the crotch to the end of the leg.
Ready to measure your Top?
Place the garment flat on a surface and buttoned or zipped up complete all 6 stages
Stage 1: Chest
Measure from pit to pit and double the reading.
Stage 2: Shoulder
Measure across the top from one shoulder seam to the other.
Stage 3: Waist
We measure the narrowest part of the garment outer seam to outer seam between the pit and the opening. If, however, the shirt has gussets, the waist will correspond to the the opening measurement.
Stage 4: Opening
Here we take a cross measurement from seam to seam at the bottom of the shirt.
Stage 5: Length
Measure from the top of the shoulder by the collar to the bottom of the garment.
Stage 6: Sleeve
Measure from the top of shoulder seam to the cuff’s edge.